The purpose of the pop-up shop is to celebrate and build buzz around the newly launched UNIQLO mobile e-commerce site.

The pop-up shop allows people who enter to browse UNIQLO favourites while feeling like they have stepped into the mobile site, thanks to the way the space is designed!

Those who go through the pop-up will receive a free HEATTECH sample by downloading the UNIQLO CA app and following the steps to complete membership registration.