Meet the creative geniuses behind album art for Pink Floyd, Led Zeppelin and Paul McCartney. Conjurers of impossible visuals, Hipgnosis were at the white-hot center of the maddest, funniest and most creative era in the history of popular music.

Celebrated photographer, creative director and filmmaker Anton Corbijn’s first feature documentary tells the story of Storm Thorgerson and Aubrey “Po” Powell, the creative geniuses behind the iconic album art design studio, Hipgnosis, responsible for some of the most recognizable album covers of all time.

They formed Hipgnosis in Cambridge during the ferment of the '60s and became rock royalty during the boom time of the '70s. They conjured into existence sights that no one had previously thought possible, produced visuals which popularized music that had previously been considered fringe, and were at the white-hot center of the maddest, funniest and most creative era in the history of popular music. During this period, Storm and Po dictated to acts like Peter Gabriel, Pink Floyd, Led Zeppelin and Paul McCartney what their LP covers should look like.

The film features interviews with members of Pink Floyd, Led Zeppelin, Paul McCartney, Peter Gabriel and many more.