On Wednesday, November 7th, 7-Eleven Canada invites Canadians to wake up on the wrong side of the bed, put their clothes on front to back and warm up with a free ice cold Slurpee drink. On November 7th, the date is 11/7 (the reverse of 7-Eleven's 7/11 birthday) and everything is backwards, upside down, and inside out. Dessert for breakfast, Slurpee in the rain or snow—on Reverse 7-Eleven Day anything goes, and 7-Eleven is celebrating by giving out free medium Slurpee drinks. The topsy-turvy twist? Customers have to wear their clothing backwards.

Reverse 7-Eleven Day falls in November, the icy opposite to 7-Eleven’s balmy July Birthday, and customers are encouraged to get in the spirit of Sev’s backwards birthday by showing up to their neighbourhood 7-Eleven rocking reverse style—whether it’s a backwards hat or upside down dress. Slurpee is all about being fun, funky, and flavourful, and 7-Eleven Canada encourages lovers of the ice-cold beverage to wear these qualities on their sleeves (but backwards) on November 7th. Celebrating the wacky, wonderful world of Slurpee has never been more fun.

This Reverse 7-Eleven Day, customers can switch up more than just their style by trying limited-time Slurpee flavours like the Maynards Sour Patch Kids Watermelon Flavoured Slurpee and Crush Gummie Bear Slurpee.

To learn more about Reverse 7-Eleven Day, click here. Join the fun on social media by sharing a picture of your reverse-style with #Reverse711 and @SlurpeeCanada.

Who: Open to any age

What: Reverse your clothes for a FREE medium Slurpee.

Where: Participating 7-Eleven stores across Canada.

When: Wednesday, November 7th, 2018.

11 am – 7 pm or while supplies last.

7-Rewards Members can make the most out Reverse 7-Eleven Day by scanning their 7-Eleven App at checkout to get one step closer to a 7th free cup. To download the app, text APP to 711247 or pick up a 7Rewards card in-store.