Fox Home
Fox Home, the Israel-based home and lifestyle brand, opened its first Toronto store in the Eaton Centre.
The 4,000 square-foot retail space, organized into vignettes of stylish home furnishings, takes the place of the former Eddie Bauer, which closed in January 2023.
Founded in 2010, Fox Home is part of Tel Aviv-based FOX GROUP, the same team responsible for bringing Nike, Mango, and Laline into the Canadian market.
The expansive single-floor layout creates a shopping experience that feels like walking through a Bouclair or a more intimate IKEA.
All homeware is sectioned off by category (or more literally, by room in your home), with every product being designed in-house and rotated seasonally to keep up with trends.
The prices are also pretty affordable.
The goal is to inspire your ideal home vision, then equip you with every piece you need to materialize it — right down to the smallest acessories.
In the living area, you'll find everything you might need for the coziest corners of your home, including throw pillows rugs, woven storage baskets, ceramic vases, table settings, and even deceptively realistic artificial plants.
The beautiful rugs feature tons of intricate and unique designs in rich colours with delicate fringe finishes and range in price from $50 (24x47") to $380 (47x71").
Make your way to the dining section and feast your eyes on everything from seat cushions and linens, to colourful glassware, ceramic dinnerware, and serving plates styled in themes like "vintage," "elegant," and "pure."
Just around the corner, you'll find the kitchen collection where the other dinner essentials live.
Here, you can shop a top-knotch assortment of cookware, like Nordic-style non-stick pots from the Gusto collection ($160), and Italian-made non-stick frying pans from the Materia line ($13o).
Around the corner, you'll find every kind of bake pan imaginable hanging right in front of your face, from the heart-shaped silicone muffin pan ($23) to the durable and flexible square silicone baking mould ($25).
The two-in-one bed and bath section is the largest area of the store, complete with numerous comfy bed displays that offer you a visual reference point for all your options (and there are so many).
Sheets, duvets, blankets, and pillows range from minimalist styles and solid colours, to floral prints and textured embroidery.
You can buy a full bed set for under $600, including a duvet insert ($200) and cover ($115), two matching pillow cases ($19 each), a fitted sheet ($120), and a flat sheet ($75).
You can also shop for finishing touches, like the brand's in-house candles and bottled fragrances.
Fox Home is located inside the Eaton Centre at 220 Yonge Street.