fashion santa

Toronto's Fashion Santa sets the internet on fire

Along with its extensive renovations, Toronto's Yorkdale mall - and a local model - have helped give Santa Claus a lumbersexual makeover. Yes, you'll definitely want to get your picture taken with Santa this year.

Model Paul Mason, and his glorious white beard, will be hanging out at Yorkdale this holiday season. And in the Yuletide spirit, as CTV News reports, Yorkdale will be donating $1 to the SickKids Foundation for every #YorkdaleFashionSanta selfie that's uploaded to a social media platform. The shopping centre will be giving a maximum of $10,000, according to the Toronto Star.

Although Mason doesn't wear a red-and-white hat, he always dons a black belt and red velvet jacket. But as he tells CTV, it's Ferragamo.

Publications such as Zooey Deschanel's Hello Giggles have picked up on Fashion Santa. He's been causing quite a stir on Twitter and Instagram as well.

Will you be visiting Fashion Santa this year? Let us know in the comments.


Latest Videos



Latest Videos


Join the conversation Load comments

Latest in Fashion & Style

Uniqlo is opening two new stores in Ontario this year

Hudson's Bay crisis made clear in creditor protection filing by Canada's oldest company

Canadians now have to pay new surtax at U.S. border and on packages

Friends turn business started as 12 years olds into Toronto store adored by celebrities

Award-winning Canadian furniture store makes everything in Toronto

People are flocking to a quirky new store at an Ontario mall

Canadian clothing store owned by Aritzia shuts down Toronto location

New wellness brand taking over SoulCycle space in Toronto

//