Yogurt Spoon is a new self-serve frozen yogurt joint at Yonge and Wellesley touting itself as the "most affordable, and best tasting." That's at least according to owner Jin, who opened the shop with business partner and friend Jay five weeks ago. "Go to other places," he dares me. "Check their prices. We're definitely lower. And our yogurt tastes better."

Yogurt Spoon's $0.45 per ounce does seem pretty good compared to the few other places I can draw off the top of my head (I think Menchie's in the Annex is a little more, for example). But I was going to hold the men to their promise about taste.

While not the most extensive variety, Yogurt Spoon offers a respectable 10 flavours of frozen yogurt, two of which are dairy-free (most are also fat-free). I mulled over by the self-serve dispensers, trying to decide between original, raspberry, peach, mango, pineapple, coconut, chocolate, cheesecake, pink grapefruit, and green apple. On Jin's recommendation, I went with the original, mixing in a little mango for good measure. As for toppings, I went with fresh strawberries and little pieces of mochi, a sort of Japanese rice cake that seemed to me more like mini marshmallows.

I'll admit my topping choices were sort of conservative, as Yogurt Spoon's spread of 20 to 30 items includes crushed Oreos, Skor bits, kiwi, gummy bears, fruit "bursts," and Captain Crunch cereal (but it scrapes the roof of your mouth!) to name a few. But I appreciated that most of the fruit looked freshly cut (except for the pineapple bits and a few others), and the strawberries in my cup certainly tasted perfectly ripe. The original flavour was quite creamy, very yogurt-y, while the mango was a little more reminiscent of sorbet. Overall it was quite tasty, though it melted sort of fast, which is never a good thing for a perpetually slow eater such as myself.

For all the times I've passed by, Yogurt Spoon always seems remarkably busy, despite the unfavourable weather earlier this month. "It's going really well," Jin says. "We're hoping to open more later this year."

Yogurt Spoon is open all year round, Sunday to Friday from 12 p.m. to 11 p.m. and Saturday from 12 p.m. to 12 a.m.