This Week in Fashion rounds up the week's style news, store openings and closings, pop-up shops, sales and upcoming fashion and design events in Toronto. Find it here every Wednesday morning.

EVENTS/PARTIES

Pay no mind to the cold and grey winter; Shop for Jayu is launching Fresh - their Spring 2014 collection - tonight at The Fifth Cafe (225 Richmond St W). Drop by between 5pm and 9pm to peruse a whole slew of new statement jewels over cocktails and good company. Plus, snag 'em for less with the event's social media discount.

From Geisha to Diva: The Kimonos of Ichimaru opens at the Textile Museum of Canada (55 Centre Ave) today (January 29). Explore the life of Ichimaru - a 20th century musician famous for performing in full geisha regalia - through a collection of her exquisite, handcrafted kimonos and other personal items. The exhibit is organized by the Art Gallery of Greater Victoria and is only in town until April 11, 2014.

Spread the love this Valentine's Day with Over The Rainbow (101 Yorkville Ave). From February 1 - 16, the Yorkville boutique will be collecting denim to donate to United Way as part of their #LoveDrive. And, if you wish to replace your pre-loved jeans with a new pair, you'll receive 20% off on some jazzy J Brands or nifty Nudies.

the Drake Hotel (1150 Queen St W) and Toronto Fashion Incubator are teaming up once again to host the 10th annual Guilty Pleasures brunch this Saturday (February 1st). Along with a mouth-watering three-course meal of Drake Hotel favourites at 11 am, guests can also delight in eco-friendly fashion from 2 pm until 4:30 pm through two floors of local vendors, informal fashion shows, and a silent auction. Brunch tickets are $49 before tax and tip - so call 416-531-5042 (ext. 1) or email specialevents@thedrakehotel.ca for reservations.

This Sunday (February 2) from 11 am until 6 pm, 2nd Floor Events (461 King St W) will be home to wedding expo Perfect for Gathering Here Today. Curated to be a one-stop shop for hip and with it downtown couples, the event will showcase local florists, photographers, bakers, caterers, DJs, and pretty much everything else you'll need for the big day. Plus, admission is completely free!

SALES

Rosie The Rebel (961 Bloor St W) is hosting their first-ever sample sale this Saturday (February 1) from 2 pm until 5 pm, featuring local brands Ashtiani and Peach Berserk. Meet the designers and shop their quirky pieces marked at up to 75% off - with a drink in hand, no less!